What I Learned From Watching 50 Email List Building Videos

50 email videos

Mark Elmo Ellis – Get more out of this site here.

Note: Make sure you stick with this post to the end, because I’m going hand you an email grabbing strategy that solid marketers are using to drive their capture rates way up.   So please, read this entire post to the end!

I decided to conduct a test with myself and see if there were any new ideas under the sun when it came to building an email list.

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How a Crazy Copywriter Made Me Eat My Shorts!

Ben settle

Just a typical example of Ben Settle’s homespun wisdom

Mark Elmo Ellis – Get more out of this site here.

I know that’s a pretty wild title, but you should see the stuff Ben Settle sends me.

I have to admit, even though his emails are edgy, quirky and sometimes annoying, I do enjoy reading his messages more than anyone else’s.

For one thing, not only does he dish out all sorts of great copywriting wisdom, but he’s kinda funny…or crazy. (I’m really not sure which at this point.)

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Why Your Accounting Firm’s Advertising Copy Stinks

copywriting critique

Mark Elmo Ellis – Get more out of this site here.

I can perform a pretty cool trick that I like to show to clients, prospects, and fellow copywriters. I tell them that I can get on the Internet and within 5 seconds take them to a site where the home page copy will really stink.

You want to know the secret to this trick?

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Autopsy of a Sales Letter Part II

autopsy of a sales letter

This is Part II of an in – depth analysis of a sales letter I received a few weeks ago from Forbes Magazine.  To read Part I go to this post: Autopsy of a Sales Letter Part I

Where’s the Evidence?

Most sales letters usually have some sort of evidence in them to prove they can do what they are saying they can do. You will normally see all sorts of testimonials in them from happy customers and clients that reinforce the claims are being made.  However, in the Forbes sales letter there aren’t any. Continue reading

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