Immediately Increase Your Website Conversion Rate by 64% or More!

Converting Traffic

 

Many online businesses have professionally designed websites that don’t convert well.

This is primarily due to copy on the page that isn’t customer oriented, while ignoring the importance of optimization for conversion.

Not only are these sites not optimized, tracking the conversion rates to see what conversion events were used to generate interest from prospective clients is usually ignored as well. Continue reading

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3 Easy Steps to Persuasive Brochure Writing that Sells

shaking hands

If you’re only using Internet based advertising to promote your bricks and mortar business, you should reconsider your marketing strategy.

First of all, using only one channel to market your business is always folly.  If that particular medium fails for some reason, or is no longer available, you’ll have placed all your eggs into one basket and lost them. Continue reading

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17 Copywriting Resources That’ll Make Headline Writing A Cinch

headline target

In the realm of advertising copy, probably the most important element of the copy itself is the headline.  This one aspect of writing compelling copy is so important to the success of a piece that copywriters typically spend the majority of their time writing, rewriting, and obsessing over it.

In the realm of advertising copy, probably the most important element of the copy itself is the headline.  This one aspect of writing compelling copy is so important to the success of a piece that copywriters typically spend the majority of their time writing, rewriting, and obsessing over it. Continue reading

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