How a Crazy Copywriter Made Me Eat My Shorts!

Ben settle

Just a typical example of Ben Settle’s homespun wisdom

Mark Elmo Ellis – Get more out of this site here.

I know that’s a pretty wild title, but you should see the stuff Ben Settle sends me.

I have to admit, even though his emails are edgy, quirky and sometimes annoying, I do enjoy reading his messages more than anyone else’s.

For one thing, not only does he dish out all sorts of great copywriting wisdom, but he’s kinda funny…or crazy. (I’m really not sure which at this point.)

Continue reading

Facebooktwittergoogle_plusredditpinterestlinkedinmail

Why Your Accounting Firm’s Advertising Copy Stinks

copywriting critique

Mark Elmo Ellis – Get more out of this site here.

I can perform a pretty cool trick that I like to show to clients, prospects, and fellow copywriters. I tell them that I can get on the Internet and within 5 seconds take them to a site where the home page copy will really stink.

You want to know the secret to this trick?

Continue reading

Facebooktwittergoogle_plusredditpinterestlinkedinmail

Autopsy of a Sales Letter Part II

autopsy of a sales letter

This is Part II of an in – depth analysis of a sales letter I received a few weeks ago from Forbes Magazine.  To read Part I go to this post: Autopsy of a Sales Letter Part I

Where’s the Evidence?

Most sales letters usually have some sort of evidence in them to prove they can do what they are saying they can do. You will normally see all sorts of testimonials in them from happy customers and clients that reinforce the claims are being made.  However, in the Forbes sales letter there aren’t any. Continue reading

Facebooktwittergoogle_plusredditpinterestlinkedinmail

How Blog Commenting Rapidly Increased Traffic to My Site

comments

One of the best ways to get targeted online traffic to your site or blog is to comment on other blogs.

The reason why it’s so targeted is because you’re commenting and displaying your thoughts and expertise on blogs that are relevant to your niche.

If you’re writing excellent comments on a relevant blog, then the links that you leave will probably get traffic that is looking for something you have to offer.  So, the traffic you receive from commenting on blogs will be very targeted. Continue reading

Facebooktwittergoogle_plusredditpinterestlinkedinmail

4 Easy Ways to Make Money With Your Blog – In No Time!

make money blogging

If you’re a person that’s blogging for pure fun, writing random poetry, or using a blog platform for a diary, you’re not going be interested in this post.

Most people I’ve talked to want to know how to use a blog to make money, or if you can actually make money with your blog. Continue reading

Facebooktwittergoogle_plusredditpinterestlinkedinmail

How to Easily Create a Blog in 7 Steps

Build Your Blog

This is Part 5 in a series on how to start and write blog posts based on the art from a copywriters perspective. 

In this post, I’m going to show you how to set up a blog and get all of the technical stuff out of the way.  The goal of this post is to dissolve any fears you may have in setting up a blog and getting started blogging.’

I hope that this post will help you create a blog of your dreams and a business that you can make good money with. Continue reading

Facebooktwittergoogle_plusredditpinterestlinkedinmail

Great Blog Post Ideas in 5 Quick and Easy Steps


viral posts

Just to let you know, this is Part 4 in a series on how a copywriter approaches writing a blog post.  Many of the exact same elements that are in blog posting and writing ad copy are the same.

Of course, there are differences between the two because they both serve different purposes.  

But having studied and written copy for years, I can tell that you can write a much more powerful post if you understand the elements of copy.

In case you’ve missed the previous 3 posts on this subject, you can always use the menu to the right to navigate back to the last 3 posts. Continue reading

Facebooktwittergoogle_plusredditpinterestlinkedinmail

Viral Blog Posts in 6 Easy Steps

viral blog posts

This is part three of a series of posts on how to write a blog post that’ll get you maximum trajectory.

In this particular post, I’m going to show you how write the bulk of your post so that you can hammer it out with as little difficulty as possible.

If you’ve done the prep work , you’ll be able to write your post with relative ease. 

I hope this session will help you write your posts with as little hassle as possible.

Enjoy! Continue reading

Facebooktwittergoogle_plusredditpinterestlinkedinmail

Make Blog Posts More Interesting and Attractive in Seconds!

When you’re trying to make your blog posts as interesting as possible, you need to do everything you can to grab your readers by the eyeballs and drag them into your post.  This video will show you exactly how to do that within seconds using two programs: Vengage and PaintShop Pro. Continue reading

Facebooktwittergoogle_plusredditpinterestlinkedinmail