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by elmo
February 13, 2016February 13, 2016

Repurposing Content for Maximum Reach in Minimum Time February 22, 2025
This is a post about repurposing content, but I’ve got a problem. (No, I’m not constipated again. Sheesh!) I’ve got a hard drive packed with content I’ve written and it’s driving me nuts. via GIPHY Why is it driving me crazy? Because it is wasteful and I hate that it’s just sitting there, gathering dust.… Read […]
elmo
What Do Copywriters Do to Get Clients? January 23, 2025
Sick of always chasing clients? Ever wonder why some copywriters seem to get clients and money without even trying? Well, guess what? If they can do it, so can you! (Yeah, who the hell do they think they are?) In this post, you’ll learn how top copywriters get clients without chasing them. Note: Setting this… Read […]
elmo
The Ultimate Guide to Writing a Converting Sales Letter December 15, 2024
A good sales letter is the most powerful force in the marketing world. Everyone from sales reps to business owners can increase their revenue very quickly buy using one. Unfortunately, most of these messages get ignored both online and off. But the question arises, how do you write one? And more importantly, how do you… Read […]
elmo
Copywriting Training | Keep Copywriting Clients Happy November 23, 2024
If you want to be a successful copywriter and keep your business thriving, you must learn how to keep your copywriting clients happy and build long-term relationships with your clients These ongoing connections provide your business with stability and a steady income. Plus, working with the same clients over time allows you to gain a… Read […]
elmo
Get Copywriting Clients Fast Using Powerful Cold DM Strategies October 3, 2024
Learning how to get copywriting clients is one of the most misunderstood and frustrating aspects of being a freelance writer. Everyone online claims there’s a fortune to be made as companies are eager to hire writers, but you can’t seem to land a single client. To make matters worse, you see young copywriters who have… Read […]
elmo
How to Get Copywriting Clients Using One Foolproof Shortcut September 18, 2024
Do you want to know how to get copywriting clients faster than a squirrel on roller skates? That’s what this post is about. Making a focused decision and sticking with it. via GIPHY In my last lesson, I wrote about discovering your niche or area of specialization. I hope you took the time to read… Read […]
elmo
How to Find Your Copywriting Niche August 29, 2024
Would you mind if I were negative for a moment? As a matter of fact, you might get upset when I tell you this. But… Over the last 20 years, copywriting has changed drastically. No longer is it just for “insiders” who write ads and commercials for big publications and agencies. Now, it’s anyone’s game.… Read […]
elmo
5 Reasons Why You Need to Become a Small Business Copywriter July 20, 2024
Every small enterprise should consider becoming a small business copywriter. However, the term “copywriter” is usually misunderstood and used in a lot of different contexts. via GIPHY I recently took a course from the remarkable direct response copywriter, Alan Forrest Smith, who clarified the term ‘copywriter’ for us. He stated, ‘People often think that copywriters… Read […]
elmo
Copywriting Using Urgency and Scarcity – Secret Strategies to Big Money May 31, 2024
TgIn the heart of a prominent European city, an art gallery stood—a sanctuary of creative expression. Its walls bore witness to the brushstrokes of highly skilled, prominent painters, their works destined to become timeless masterpieces. Yet, despite this brilliance, the gallery owner faced a vexing dilemma: the silence of unsold canvases. Even though he was… Read […]
elmo
8 Reasons for Using Email Marketing In Your Small Businesses April 30, 2024
Since 1970, email has revolutionized how people and businesses communicate. As a business owner, leveraging email marketing can be a game-changer. It allows you to connect directly with customers, build credibility, foster loyalty, and ultimately boost sales. The best part? Email marketing is accessible and straightforward to implement. If you’ve hesitated to dive into email… Read […]
elmo

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