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Copywriting Section

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What is copywriting?  Pretty much it’s the process of using words to sell or influence people.

Copywriting comes in many forms, like:

So the span of writing copy is pretty big.

Almost every company could enlist the use of a copywriter but many of them don’t because their revenue isn’t tied to how much money they’re making.  In other words, their business is not dependent on copy or content.

However, there’s plenty of work out there but first, you need to learn the basics.

Scroll down to access blog posts below to learn more about the business of writing copy.

outsmart writer's block

Writer’s Block: 5 Ways to Outsmart It

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Writer’s block is a serious problem with many writers.

Here’s the usual scenario…

You’ve had it in your brain all day that you need to write.  Finally, you set your buttocks down at your laptop and stare at the screen.

Now it’s time to do something.

Ugh…

Nothing is coming. So you start snooping around on the Internet in a vain attempt to find ideas that will give you inspiration.  Oh, while you’re at it, you need to check on your email and glance at Facebook; you really don’t want to miss out on anything important – and it’ll only take a few minutes.

2 hours later, you still haven’t written anything and you’re frustrated. Not only that, but you have other pressing matters of the day that you can’t ignore.

You’ve got a lot of movement but no effect…Yeah, writer’s block is setting in.

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